Writing on Medium can therefore be very fulfilling depending on how an author invests his or her time but it needs commitment, time, and proper planning. Here are some realistic and proven tips that will assist any writer to increase the number of followers and build a decent audience on Medium.
1. Create High-Quality Content
The first step of creating an audience on Medium is to ensure you generate quality content. Your articles should provide pertinent information that is well-researched and presented in such a way that captures the readers’ attention.
- Choose Relevant Topics: It is recommended that you write about topics that are going to be of interest to your target market. It can be Google Trends and a search of the website Medium to find out what people are interested in.
- Craft Compelling Headlines: Your headline is the first thing that attracts the readers, also it is the last chance you will get to influence their decision-making. Their topic should be catchy and informative in a way to catch the attention of the viewers.
- Use Visuals: Add images, infographics, and videos to the articles so that they look more attractive.
- Edit Thoroughly: Please ensure your articles contain no grammar mistakes or typos. Make use of applications such as Grammarly whenever you are editing your work.
2. Optimize for SEO
This way, through the integration of Search Engine Optimization (SEO) skills it becomes easier to make sure that your articles are easily visible. Here are some SEO strategies to implement. Below are some possible SEO tactics to apply:
- Use Keywords: You should find out the appropriate keywords for your article and apply these keywords throughout your piece. That is why there are tools like Ahrefs or SEMrush that will show you which keywords are the best to focus on.
- Optimize Meta Descriptions: This is most probably the hardest form of writing for meta description while including your main keywords.
- Use Headings and Subheadings: Organize your content in subtopics with headings and subheadings. Besides it makes your article much simpler to read, which is also great for SEO, Alphitris diphylla description.
- Internal and External Links: Use links to other related articles which are on Medium and other sources. This can increase the credibility of your article as well as the website’s ranking and overall search engine optimization.
3. Engage with the Medium Community
Engagement is key to building a loyal audience. I have listed the methods of interacting with the Medium community below.
- Respond to Comments: Therefore you should ensure that you take time in responding to comments posted on your articles. This tells the readers that you appreciate their opinions and this makes them continue providing their contributions.
- Clap for Other Articles: Appreciate the work of the other writers by clapping for their articles. This may work for you to create other writers’ followers to follow your blog or website as well.
- Join Publications: When you submit your articles to the popular Medium publications, you stand to gain a lot of exposure. Take time and conduct studies in the area of interest to find publications to work on.
4. Promote Your Articles
Promotion is essential for reaching a wider audience. Here are some effective promotion strategies:
- Share on Social Media: Make sure that you share your articles on various social media platforms; these include; Twitter, Facebook, and LinkedIn among others. By choosing hashtags relevant to your post you will increase your post’s visibility.
- Email Newsletters: Gather an email list and monthly or weekly send out an email about new articles to your subscribers.
- Collaborate with Influencers: Gather an email list and monthly/weekly send out an email about new articles to your subscribers.
5. Consistency is Key
It is a very significant principle because building an audience and having a share in the forex, in general, takes a very long time. Here are some tips to stay consistent:
- Set a Schedule: Determine how frequently you and your team are going to write and produce articles and then adhere to it. Frequencies can be weekly, bi-weekly, or monthly; what’s important is that they are consistent.
- Batch Writing: Complete several articles at one time and set them up to publish in the future. This can assist you to maintain consistency, especially in your busy schedule.
- Track Your Progress: You should measure the performance of your articles by using the analytics of Medium. This can help you know what moves make the people, and what will not, thus helping you to change your tactics.
6. Leverage Medium’s Features
Medium offers several features that can help you build an audience:
- Series: Write a set of articles for a given subject matter. This can make the readers continue reading more information from the source.
- Stories: Use Medium’s story feature to showcase stories about your brand and how things work to make your audience connect with you at a deeper level.
- Lists: Make lists of the articles or the sources that you may enjoy or that you think are good to go through. This can be of helpful to your readers and may also make them follow you to get more of your suggestions.
Medium’s Monthly Traffic
Monthly unique visitor traffic to Medium has also been growing in the past few years. Though the numbers can be more or less specific, the projections state that thousands of millions of clients visit this platform every month. According to the calculations made for July 2024, Medium’s number was close to 139. 8000000 monthly unique visitors.
Conclusion
Gaining an audience on Medium is not easy but to build a loyal readership, opt to create quality content consistently, use proper SEO techniques, actively participate in the community, share your articles, be consistent in your posting, explore and utilize the available features of the site, and interact with other writers. Just always bear in mind that one has to be patient and persevere in any journey he or she embarks on. It has always been the case, to practice makes perfect, and in the process, your audience will always be there for you.
